project name

ASUS Zensation Product Launch

client

ASUS

concept

As the event showcases all of ASUS Zen products, we define Zen as having a balance of the 5 Chinese elements: Metal, Wood, Water, Fire, Earth. To illustrate this, we built 5 walk-in 3D boxes (which doubled up as photo walls) to show how ASUS products are versatile enough to be integrated into different parts of your life.